Ebook ⋅ Coming Soon
May I
have your
attention, please?
The ultimate guide to engagement
in immersive learning.
Corporate training has a problem. People sit straight through it, pass the quiz, close the tab, and forget everything by Friday. This book is about why that happens, and what to do instead. Written for L&D professionals, security leads, and anyone who has ever watched a room full of adults disengage in real time.
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Your Email
No spam. No noise. Just the good stuff when it's ready.
twelve chapters. No filler.
Your people completed the training. They passed the quiz. They clicked the wrong link anyway. Here's why.
Engagement isn't a vibe. It's a set of hard mechanics. This chapter pulls them apart and shows exactly what drives attention — or kills it.
Under pressure, people don't reach for what they know. They reach for what they've practised. Most organisations have never let them practise anything close to reality.
Knowing what a phishing email looks like doesn't mean you won't click it. This is the gap most training programmes refuse to acknowledge.
The language that gets budget approved. Engagement isn't a stylistic upgrade — it's a risk control. Here's how to prove it.
Not a pitch. A reckoning. And a clear-eyed look at what actually changes behaviour when it counts.
Plus 6 more chapters on memory, story, fun, practical implementation and making engagement work at scale.
"Training that feels safe rarely produces behaviour that keeps organisations safe."
− May I have Your Attention, Please?
96%
of employees who clicked something risky knew it was risky when they did it. This isn't an awareness problem. It's a behaviour problem.
61%
of employees fail a basic security knowledge test after completing their training. They felt informed. The data disagreed.
ZERO
measurable impact on phishing behaviour from annual compliance training - in a randomised study of 19,500 employees.
Knowledge isn't the problem.
People know they shouldn't click dodgy links. They know they should use strong passwords. They know the risks. They just don't behave like they know.
That gap - between knowing and doing - is where most training fails. Not because the content is wrong, but because the format produces polite compliance rather than genuine behaviour change.
This book is the science behind why immersive, experiential learning works. Not as a theory. As a set of hard neurological mechanics that you can design around.
Written for L&D leads, security teams, and learning designers who are done with training that ticks a box and changes absolutely nothing.
Amy Stokes-Waters
Amy is the founder of The Cyber Escape Room Co., one of the UK's leading experiential cyber security training companies. For years she's watched organisations throw compliance modules at their people, measure completion rates, and wonder why incidents keep happening.
May I Have Your Attention, Please? is the book she wrote because someone had to. It draws on neuroscience, behavioural psychology, and the hard-won lessons of designing and running hundreds of immersive security experiences - and makes the case for a completely different approach to learning.
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